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      2 min read

      Service Lifecycle Management Stabilizes Warranty Management in a Highly Volatile Automotive Market

       

      The last 18 months have been challenging for most industries, and the automotive industry has been particularly hard hit. A shortage of semiconductors and supply chain chaos led to several manufacturers halting production, while others scaled back and waited for the proverbial dust to settle. McKinsey reports that the industry is accelerating out of the turn on its return to the next normal, but the lessons from the global pandemic won't soon be forgotten.

      And that lesson for automotive manufacturers and professionals working in and around the industry is best boiled down to the adage, "the only constant is change." The goal now is to keep our eyes on what's next and prepare for the inevitable fluctuations.


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      2 min read

      Quality Redefined: How End-to-End Service Delivery is Transforming the Customer Experience

      Recent events such as the coronavirus pandemic have made one thing abundantly clear: Disruption will continue to play a starring role in the “next normal.” When the world went into lockdown, some companies went under while others sought new ways to do business. As a result, durable goods manufacturers and service organizations have had to rethink their operations and offer customers a service experience that meets their increasingly high expectations.


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      2 min read

      Turn Your Post-Sale Services and Warranty Management into a Profit Center: Best Practices from Experienced Global Leaders

      The ability to deliver a customer-centric experience has quickly become a prerequisite for competing in the global marketplace across most industries, including durable goods manufacturing. Your customers have an ever-growing list of vendors to choose from, and their loyalty to your brand rises and falls with the experience you provide. In fact, according to PwC, 32% of customers will stop doing business with a brand they love after only one negative experience.


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      4 min read

      Service Lifecycle Management 101

      Aligning People, Processes, and Technology to Improve Post-Sale Durable Goods Customer Experiences and Revenue

      Aftermarket has taken a backseat to other company-wide digitization initiatives for durable goods manufacturers for far too long. While we collectively recognize the value of post-sale revenue, it has been difficult—and nearly impossible—to align the people, processes, and technology required to optimize the approach.


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      Gary Napotnik

      Gary Napotnik is the Chief Marketing Officer (CMO) of Mize. He is responsible for leading the overall global marketing strategy, branding, and product marketing to achieve Mize’s growth and business objectives. Gary has dedicated his career to building emerging technology marketing practices in the SaaS, IT Security, and GRC industries.